Lana Del Rey’s branding heavily leans on photography, from album covers to promotional materials.
For this project, I wanted to take a different approach, creating a vector-based design while staying true to her signature aesthetic. The goal was to make something that instantly connects with her audience, reflecting the mood and themes of her music.
Flowers, a key element in her visuals, play a central role in this design, emphasizing her nostalgic and cinematic style.
To add depth and make the cover stand out, I incorporated an embossing technique on key elements. The result is a fresh take on her world—artistic, recognizable, and true to her brand.
Lana Der Ray | Born To die Album Cover | Front Cover
Lana Der Ray | Born To die Album Cover | Back Cover Cover
Using Embossing for the elements on The front cover to make them stand out.
